The watch industry is flooded, with multiple designers each offering different features, vying for the top spot. Different companies cater to varying preferences, offering low prices, unique design, durable quality, and more. All agree that Casio is one of the hottest manufacturers of watches, hands down. They have established themselves as a brand that offers an astounding array of features. Relatively recently they have also begun to incorporate elements of style in their watches.

Casio watches are sold under various brand names, each specializing in a certain area. For example, Casio G Shock watches are the ultimate in durability, based on the theory of ‘triple ten’, while Baby G watches cater to women. They also have watches that are specialized for different sports. For example, a climber’s watch may incorporate a barometer, while a diver’s watch will have extreme water resistance.

Casio watches are constantly updated with more futuristic and advanced technology. Case in point, the concept watch that features Bluetooth technology. This watch combats the thinking that watches are becoming obsolete in lieu of phones, and are mere jewelry accessories. Instead of fighting phones, this watch works with the Android smartphone.

Buetooth technology built into the Casio watch alerts wearers when they have an incoming call. This can save many missed calls when the phone is at the bottom of your bag, or mistakenly set on silent. The screen of the watch works as a caller id. A handy feature that the watch is also equipped with is ‘find my phone’. Pressing a button on the side of the watch will make your watch buzz, making it easy to find your phone.

Testing has shown that the watch is very efficient, and the caller id works almost instantly. However, ‘find my phone’ only works within a five meter radius. The new Casio watch will most likely be incorporated into the Casio G Shock line of watches. As of now it has virtually no design, but that is yet to come. It is set to hit stores sometime during this year.

Another jaw dropping Casio watch is a watch that is also a camera. The camera watch was first introduced in 2000, taking grayscale images, with limited capabilities. The latest WQV-10 Casio camera watch allows users to take color pictures, with 2x digital zoom. It even has options for outdoor, dusk, and indoor photography! This watch brings a whole new meaning to the concept of a miniature camera.

Casio watches are so popular, there are even groups and sites devoted just to them. There are also Casio collection watches and limited editions that collectors will give their eyetooth for. This is part of the beauty of the Casio watch empire. They have succeeded in producing a unique, branded watch line that spans all price ranges. They perpetuate their own brand, with watches for children, women, and men.

This new Casio watch is just one example of the innovative